Practice Website Redesign
Rebuilding dated practice websites in Johannesburg — without losing your Google rankings
A Johannesburg Studio That Rebuilds Rather Than Replaces
Most practice websites are not bad. They are simply five or eight years old, built before everyone searched on a phone, and nobody has been able to face rebuilding them. The result is a site that loads slowly, breaks on mobile, cannot be updated without phoning whoever built it, and quietly loses you a patient every day.
Keeden Marketing rebuilds practice websites across Johannesburg. We keep what is working — your content, your rankings, your patient enquiry paths — and rebuild everything underneath it.
Local Rebuilds, Local Support
We rebuild sites for practices across Edenvale, Bedfordview, Sandton, Linksfield, Kempton Park, Greenstone, Modderfontein, Linbro Park, Germiston, Morningside, Sunninghill and Bryanston. Because we are local, the handover happens in person: we sit at your front desk and show whoever updates the site how to do it, rather than emailing a PDF manual.
A rebuild is also the right moment to fix your local search presence — making sure your suburb, rooms address and service area are stated consistently across your website and your business listings, so Johannesburg patients searching nearby actually find you.
Six Signs Your Practice Site Is Costing You Patients
It takes more than four seconds to load on a phone. The text needs pinching and zooming. Your phone number is not tappable. The contact form goes to an inbox nobody checks, or fails silently. Your fees, practitioners or hours are out of date because updating them is too much trouble. And it does not appear when you search your own speciality plus your suburb. Any two of those and a rebuild will pay for itself.
What We Keep, What We Rebuild, What We Bin
We keep your content, your URLs where they are earning traffic, your images if they are usable and any enquiry path that is converting. We rebuild the theme, the page structure, the mobile layout, the forms and the speed. We bin the abandoned pages, the duplicate location pages competing with each other, the plugins nobody uses and the tracking scripts from agencies you no longer work with. Practices are consistently surprised by how much of the third category they are carrying.
Keeping Your Rankings Through the Rebuild
This is the part that goes wrong most often, and it is entirely avoidable. Before we touch anything we export your Search Console data and list every page that earns impressions. Every one of those gets mapped to its replacement with a permanent redirect, in a single hop — no chains. After launch we resubmit your sitemap and watch the numbers for thirty days. Done properly, a rebuild is a ranking opportunity rather than a risk.
Speed and Mobile — Why Practice Sites Fail
The usual culprits are uncompressed images, an overloaded page builder, and eight plugins doing the work of two. We compress and convert images properly, strip what is not being used, and build pages that stay fast on a mobile connection in a hospital parking garage. Speed is not a vanity metric here — it is the difference between an enquiry and a back button.
We rebuild sites for every practice type we work with: physiotherapy, dietetics, psychology, chiropractic and osteopathy and doctors’ and specialist rooms, as well as fitness studios and safari and tour operators. A rebuild is also the right moment to sort out AI SEO and your practice identity. Rebuild pricing is published, and the first consultation is free.
Practice Website Redesign — Common Questions
Will we lose our Google rankings?
Not if the migration is planned. We list every page earning impressions in Search Console and map each one to its replacement with a single permanent redirect, then monitor for thirty days after launch. Rankings are lost when nobody does that mapping, not because of rebuilding itself.
How long does a rebuild take?
Typically three to five weeks for a standard practice site, assuming we get content and approvals promptly. The bottleneck is almost always waiting on practice-side sign-off, not the build.
Can we update the site ourselves afterwards?
Yes, and we show you how in person before we hand over. Fees, hours, practitioners and news should be things your front desk can change in two minutes without phoning us.
What if we do not have the original login details?
Common, and usually solvable. We can normally regain access through your domain or hosting provider. If the previous developer is genuinely unreachable we rebuild on new hosting and move the domain across, and we will tell you upfront if that is the situation.
Do you host and maintain the site afterwards?
Yes. Hosting, backups, WordPress core and plugin updates and security monitoring are available as a monthly service, which is the sensible option for a practice with nobody in-house to manage it.
Start With Your Numbers
Before quoting a rebuild we look at your Search Console data, so we know which pages are actually earning traffic and worth protecting. That review and the first consultation are free anywhere in our Johannesburg service area.
In conclusion
Design Gallery
Design Gallery
